Kristyn Emenecker

Kristyn Emenecker
Article

PCI DSS COMPLIANCE: THE PROMISE AND THE PERIL OF DATA-RICH CALL CENTERS

by Kristyn Emenecker

Today’s call centers hold great promise. This data intensive environment has the potential to yield insights for differentiated service, customer loyalty, and customer acquisition. But this information-rich environment must be carefully guarded to avoid potentially serious breaches.